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Intellisense: Unfurling the Best Sales Potential for Client's Mobile Content

Intellisense: Unfurling the Best Sales Potential for Client's Mobile Content

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Harish Dhingra &  Kishore Kunal,DirectorsWith the unprecedentedly high mobile accessibility and the dawn of BYOD policy, the global mobile content management market is estimated to ascend at a skyrocketing pace. Cashing in on this goldmine is Intellisense Infotech; thanks to its ground breaking Mobile Content Delivery Platform (MCDP), which goes a step beyond the standard publishing to delivery and utilizes inbuilt analytics mechanism to squeeze out best sales for its customer’s mobile content. Apart from its best-in-class publication system, MCDP also has unique analytic support which helps it to zoom down on its performing content and cross-sell it across operators. “MCDP helps you to invest in the right ad network and thus reduce your expenditure across non-performing ad networks and campaigns; simultaneously it increases your customer base by utilizing the cross-sell suggestion across non-performing operators,”expounds Harish Dhingra, Director,Intellisense Infotech.

Rich Features Covering Wide Demography
This Delhi-based company sheds the spotlight on functional & customer-centric requirement development. “We follow task-oriented development. Designed with customer-centric
flows, our software doesn’t hinder the user’s primary task,” proclaims Harish. Besides catering to Indian juggernauts such as BSNL, Airtel,Reliance, Vodafone & ISKCON, Intellisense also deals with international clients akin to Glovinus, Fortumo, DU, Starfish and Hutch Srilanka. Hence, it localizes the content in various levels – local language, subscript, humor and above all local legal compliances around the content. Moreover, the company provides infotainment service across all age group and multiple categories, which keep its users engaged.

Intellisense takes pride in its team of brilliant engineers, content developers and content admins who diligently use the best industry practices to maintain code base and ease out customer experience


The company uses latest technology and industry proven software development lifecycle processes & practices to achieve a better performing system. Intellisense can boast of a diversified CMS with multitenant support, huge variety of content management to delivery (animation, video, audio, android games, wallpaper, HTML5 games & others), preview facilities to view mobile content across devices, resolution & platform, intelligent image cropper, in-depth dash board, multiple ad network support & campaign performance, customizable dashboard modules for tenants, secure with multiple roles to target multiple teams and in built approval process for CG images among others. Apart from
its normal development related automation, the company also integrates plentiful business automations in MCDP akin to Multiple CG (Consent Gateway) image update, automated customer engagement vectors and test automation & mock payment gateways among others. Further more, Intellisense’s traffic analysis factors in various parameters including viewed content, traffic inflow and conversion ratio across configured ad networks.

Surpassing Expectations
Intellisense takes pride in its team of brilliant engineers, content developers and content admins who diligently use the best industry practices to maintain code base and ease out customer experience. The company’s marketing team, which believes in establishing cordial business relationship with human touch, engages with customer and guides them with pre-sales & post on-boarding. “We believe in exceeding customer expectations and raising the quality bar for ourselves. We deliver each time, on time and within budget,” asserts Kishore Kunal, Director, Intellisense.

The company that pursues Scrum & Agile Methodology for its development promotes an environment where talent can naturally breathe, thrive and evolve. A strong proponent of ‘lead by example’ philosophy, Intellisense has inculcated an open culture where everyone in organization is committed to contribute in customer success.It is geared up to lead a change in the Mobile Content market with its tangent content product, which would enable unprecedented customer engagement in the VAS market. In future, Intellisense also plans to foray into Digital Marketing & Mobile Education markets.